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Know your customers

Achieving Greatness Part II: Know Your Customers

People who achieve greatness study their goal, they understand what it will take to accomplish, and they focus on what matters. One of your main focuses should be to know your customers.  Whether you want to grow your business, increase your sales, or achieve higher results for your clients, you need to know who is… Read more »

Four Steps to Achieve Your Marketing Goal

You’ve Got a Marketing Goal; Now What?

After much consideration, and probably a few meetings, you’ve settled on a marketing goal, and it feels good. But now, you’re not quite sure what to do next. Here are four steps to help you achieve your marketing goal. Step One: Know Where You Are Before you can get to where you want to be,… Read more »