Blog

Why Is Geographical Data Important?

Geographical data will give you important information about your customers such as how far away are they from your location, what traffic patterns do they follow, and which neighborhoods do they live in. When you look in depth at geographical data, it will reveal what your unique marketing footprint looks like. This information can be… Read more »

What Can Data Analytics Tell You About Your Customer?

You’ve heard about data analytics, know they’re probably important, but haven’t had the time to look into them. Are data analytics worth the time and the investment? Let’s look at three things analytics can tell you about your customer. #1 Your Customer’s Profile When the data is compiled and sorted, you’ll find a fascinating amount… Read more »

Is Your Marketing Message Getting Delivered?

In today’s digital world, most people have multiple social media accounts, emails, and even phone numbers. It can add up to quite a few communication channels per person. How can you make sure your marketing message is getting delivered? Digital marketing has its strengths and can be very effective, but it’s hard to know if… Read more »