When faced with a purchase decision, customers want to buy from people they know and companies they trust. Earning your customers’ trust takes time and effort. One of the ways you can start and even build your customer relationships is by sending direct mail. According to The Future of Direct Mail 2022: Marketer and… Read more »
A common practice to find new prospects is pulling a list of names within a certain mile radius of your store. Most of the time, this is an effective method to identify new leads. But occasionally, this method can hurt your marketing efforts. It’s important to know who your customers are and where they are… Read more »
