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9 Ways to Build Credibility through Direct Mail

When faced with a purchase decision, customers want to buy from people they know and companies they trust. Earning your customers’ trust takes time and effort. One of the ways you can start and even build your customer relationships is by sending direct mail.   According to The Future of Direct Mail 2022: Marketer and… Read more »

4 Steps to Measuring Your Direct Mail Campaign’s Success

Direct mail is a great marketing tool and can provide a lot of valuable insights about your customers. How do you know if your direct mail campaign worked? Measure your campaign’s success with these four steps. 1. Start with a Plan Start your direct mail campaign off with a plan and know what you would… Read more »